Perth Football League Announces Strategic Partnership with Business News

The Perth Football League (PFL) is excited to announce a new strategic media partnership with Business News that will span the next two years. This collaboration will see Business News supporting the league’s key events as the Official Business and Events Newspaper, strengthening community ties, and amplifying the reach of local Australian rules football with the Perth business community.

As part of this partnership, an exciting new event is in the works and will be unveiled later this year.

PFL CEO Andrew Dawe expressed his enthusiasm for the partnership, saying: “Aligning with a respected media organisation like Business News allows us to better celebrate the achievements of our league and clubs. This partnership reflects our commitment to fostering growth, both on and off the field.”

Karlee Barrett, Marketing Manager at Business News, highlighted the shared values underpinning the collaboration: “Business News are thrilled to be partnering with the Perth Football League. This commercial collaboration aligns with our commitment to supporting local communities and fostering connections between business and sport. We look forward to bringing greater visibility to grassroots Australian rules football across the Perth business community and achievement within grassroots sport.”

Jarryd Emery, Brand and Growth Manager at the PFL, added: “This partnership marks a significant step in enhancing our media presence and creating meaningful opportunities for our clubs and partners.”

Stay tuned for further updates, including the announcement of our exciting new event.